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Deborah Moore as an airline hostess ( Moore is the daughter of former Bond Roger Moore )

Madonna as Verity , a fencing instructor ( cameo )

= = Production = =

= = = Filming = = =

Principal photography of Die Another Day began on 11 January 2002 at Pinewood studios . The film was shot primarily in the United Kingdom , Iceland , and Cádiz , Spain . Other locations included Pinewood Studios ' 007 Stage and Maui , Hawaii , in December 2001 . Laird Hamilton , Dave Kalama , and Darrick Doerner performed the pre @-@ title surfing scene at the surf break known as Jaws in Peʻahi , Maui , while the shore shots were taken near Cádiz and Newquay , Cornwall . Scenes inside Graves ' diamond mine were also filmed in Cornwall , at the Eden Project . The scenes involving the Cuban locations of Havana and the fictional Isla de Los Organos were filmed at La Caleta , Spain .

The scenes featuring Berry in a bikini were shot in Cádiz . The location was reportedly cold and windy , and footage has been released of Berry wrapped in thick towels between takes to avoid catching a chill . Berry was injured during filming when debris from a smoke grenade flew into her eye . The debris was removed in a 30 @-@ minute operation .

Gadgets and other props from every previous Bond film and stored in Eon Productions ' archives appear in Q 's warehouse in the London Underground . Examples include the jetpack in Thunderball and Rosa Klebb 's poison @-@ tipped shoe in From Russia with Love . Q mentions that the watch he issues Bond is " your 20th , I believe " , a reference to Die Another Day being the 20th Eon @-@ produced Bond film . In London , the Reform Club was used to shoot several places in the film , including the lobby and gallery at the Blades Club , MI6 Headquarters , Buckingham Palace , Green Park , and Westminster . Svalbard , Norway and Jökulsárlón , Iceland were used for the car chase on the ice with additional scenes filmed at Jostedalsbreen National Park , Norway and RAF Little Rissington , Gloucestershire ; Manston Airport in Kent was used for the scenes involving the Antonov cargo plane scenes . The scene in which Bond surfs the wave created by Icarus when Graves was attempting to kill Bond was shot on the blue screen . The waves , along with all the glaciers in the scene are computer @-@ generated .

The hangar interior of the " US Air Base in South Korea " , shown crowded with Chinook helicopters , was filmed at RAF Odiham in Hampshire , UK , as were the helicopter interior shots during the Switchblade sequence . These latter scenes , though portrayed in the air , were actually filmed entirely on the ground with the sky background being added in post @-@ production using blue screen techniques . Although the base is portrayed in the film as a US base , all the aircraft and personnel in the scene are British in real life . In the film , Switchblades ( one @-@ person gliders resembling fighter jets in shape ) are flown by Bond and Jinx to stealthily enter North Korea . The Switchblade was based on a workable model called " PHASST " ( Programmable High Altitude Single Soldier Transport ) . Kinetic Aerospace Inc . ' s lead designer , Jack McCornack was impressed by director Lee Tamahori 's way of conducting the Switchblade scene and commented , " It 's brief , but realistic . The good guys get in unobserved , thanks to a fast cruise , good glide performance , and minimal radar signature . It 's a wonderful promotion for the PHASST . "

= = = Music = = =

The soundtrack was composed by David Arnold and released on Warner Bros. Records . He again made use of electronic rhythm elements in his score , and included two of the new themes created for The World Is Not Enough . The first , originally used as Renard 's theme , is heard during the mammoth " Antonov " cue on the recording , and is written for piano . The second new theme , used in the " Christmas in Turkey " track of The World Is Not Enough , is reused in the " Going Down Together " track .

The title song for Die Another Day was co @-@ written and co @-@ produced by Mirwais Ahmadzai and performed by Madonna , who also had a cameo in the film as Verity , a fencing instructor . This is the first Bond title sequence to directly reflect the film 's plot since Dr. No ; all the other previous Bond titles are stand @-@ alone set pieces . The concept of the title sequence is to represent Bond trying to survive 14 months of torture at the hands of the North Koreans . Critics ' opinions of the song were sharply divided — it was nominated for a Golden Globe for Best Original Song and the 2004 Grammy Award for Best Dance Recording , but also for a Golden Raspberry Award for Worst Original Song of 2002 ( while Madonna herself won the Golden Raspberry Award for Worst Supporting Actress for her cameo ) . In a MORI poll for the Channel 4 programme " James Bond 's Greatest Hits " , the song was voted 9th out of 22 , and also came in as an " overwhelming number one " favourite among those under the age of 24 .

= = Marketing tie @-@ ins = =

MGM and Eon Productions granted Mattel the license to sell a line of Barbie dolls based around the franchise . Mattel announced that the Bond Barbies will be at her " stylish best " , clad in evening dress and red shawl . Lindy Hemming created the dress , which is slashed to the thigh to reveal a telephone strapped to Barbie 's leg . The doll was sold in a gift set , with Barbie 's boyfriend Ken posing as Bond in a tuxedo designed by the Italian fashion house Brioni .

Revlon also collaborated with the makers of Die Another Day to create a cosmetics line based around the character Jinx . The limited edition 007 Colour Collection was launched on 7 November 2002 to coincide with the film 's release . The product names were loaded with puns and innuendo , with shades and textures ranging from the " warm " to " cool and frosted " .

= = Release and reception = =

Die Another Day had its world premiere on 18 November 2002 at the Royal Albert Hall in London . Queen Elizabeth II and Prince Philip were guests of honour , making it the second Bond film premiere to be attended by the Queen , the first one being You Only Live Twice in 1967 . The Royal Albert Hall had a make @-@ over for the screening and had been transformed into an ice palace . Proceeds from the première , about £ 500 @,@ 000 , were donated to the Cinema and Television Benevolent Fund of which the Queen is patron . On the first day , ticket sales reached £ 1 @.@ 2 million . Die Another Day was the highest grossing James Bond film until the release of Casino Royale . It earned $ 432 million worldwide , becoming the sixth highest grossing film of 2002 .

Die Another Day became a controversial subject in eastern Asia . The North Korean government disliked the portrayal of their state as brutal and war @-@ hungry . The South Koreans boycotted 145 theatres where it was released on 31 December 2002 , as they were offended by the scene in which an American officer issues orders to the South Korean army in the defence of their homeland , and by a lovemaking scene near a statue of the Buddha . The Jogye Buddhist Order issued a statement that the film was " disrespectful to our religion and does not reflect our values and ethics " . The Washington Post reported growing resentment in the nation towards the United States . An official of the South Korean Ministry of Culture and Tourism said that Die Another Day was " the wrong film at the wrong time . "

The amount of product placement in the film was a point of criticism , specifically from various news outlets such as the BBC , Time and Reuters who all used the pun " Buy Another Day " . Reportedly 20 companies , paying $ 70 million , had their products featured in the film , a record at the time , although USA Today reported that number to be as high as $ 100 million . By choice , the number of companies involved in product placement was dropped to eight for the next Bond film Casino Royale in 2006 .

Rotten Tomatoes listed Die Another Day with a 58 % rating . Metacritic gave the film a 56 out of 100 rating , representing " mixed or average reviews . " Michael Dequina of Film Threat praised the film as the best of the series to star Pierce Brosnan and " the most satisfying installment of the franchise in recent memory . " Larry Carroll of CountingDown.com praised Lee Tamahori for having " magnificently balanced the film so that it keeps true to the Bond legend , makes reference to the classic films that preceded it , but also injects a new zest to it all . " Entertainment Weekly magazine also gave a positive reaction , saying that Tamahori , " a true filmmaker " , has re @-@ established the series ' pop sensuality . Dana Stevens of The New York Times called the film the best of the James Bond series since The Spy Who Loved Me . Kyle Bell of Movie Freaks 365 stated in his review that the " first half of Die Another Day is classic Bond " , but that " Things start to go downhill when the ice palace gets introduced . "

However , Die Another Day was strongly criticised by some reviewers who felt that the film relied too heavily on gadgets and special effects , with the plot being neglected . James Berardinelli of Reelviews.net said , " This is a train wreck of an action film – a stupefying attempt by the filmmakers to force @-@ feed James Bond into the mindless xXx mold and throw 40 years of cinematic history down the toilet in favor of bright flashes and loud bangs . " Of the action sequences , he said , " Die Another Day is an exercise in loud explosions and excruciatingly bad special effects . The CGI work in this movie is an order of magnitude worse than anything I have seen in a major motion picture . Coupled with lousy production design , Die Another Day looks like it was done on the cheap . Gary Brown of the Houston Community Newspapers also described the weak point of the film as " the seemingly non @-@ stop action sequences and loud explosions that appear to take centre stage while the Bond character is almost relegated to second string . " Roger Moore remarked , " I thought it just went too far – and that ’ s from me , the first Bond in space ! Invisible cars and dodgy CGI footage ? Please ! "

= = Novelisation = =

Die Another Day was written into a novel by the then @-@ current official James Bond writer , Raymond Benson , based on the screenplay by Neal Purvis and Robert Wade . Fan reaction to it was above average . After its publication Benson retired as the official James Bond novelist and a new series featuring the secret agent 's adventures as a teenager , by Charlie Higson , was launched in 2005 . As the novelisation was published after Benson 's final original 007 novel , The Man with the Red Tattoo , it was the final literary work featuring Bond as originally conceived by Ian Fleming until the publication of Devil May Care by Sebastian Faulks in 2008 to mark the 100th anniversary of Fleming 's birth .

= = Cancelled spin @-@ off = =

Speculation arose in 2003 of a spin @-@ off film concentrating on Jinx , which was scheduled for a November / December 2004 release . It was originally reported that MGM was keen to set up a film series that would be a " winter olympics " alternative to ' James Bond ' . In the late 1990s , MGM had originally considered developing a spin @-@ off film based on Michelle Yeoh 's character , Wai Lin , in 1997 's Tomorrow Never Dies . However , despite much speculation of an imminent movie , on 26 October 2003 , Variety reported that MGM had completely pulled the plug on this project , to the dismay of Barbara Broccoli and Michael G. Wilson of Eon Entertainment , who were reported to be " clearly furious " about the decision . MGM were keen to instead move on with the next film , Casino Royale .

= Rakie Ayola =

Rakie Olufunmilayo Ayola ( born May 1968 ) is a Welsh actress , best known for her role as Kyla Tyson in the BBC medical drama Holby City . She first rose to prominence in the lead role of the 1993 Jeanette Winterson screenplay Great Moments in Aviation . Ayola has worked in theatre , film and television , appearing in a number of Shakespearean theatrical performances , Hollywood films The i Inside and Sahara , and British television shows including Soldier Soldier , EastEnders , Sea of Souls and Doctor Who . She appeared in Holby City from its eighth to eleventh series , from 2006 to 2008 , and in 2009 starred in the CBBC musical comedy My Almost Famous Family .

Ayola is an advocate of increased ethnic representation in the entertainment industry , and in 2001 founded her own production company , producing the short film Persephone 's Playground for the Cannes film festival in order to further her campaign . In 2006 , Ayola was shortlisted for the ' Female Performance in TV ' award in the Screen Nation Awards , receiving Honourable Mention in the same category in 2007 , and a further shortlisted nomination in 2008 . She is married to fellow actor Adam Smethurst , with whom she has two daughters .

= = Early life = =

Ayola was born in Cardiff , Wales in May 1968 , to a Sierra Leonean mother and a Nigerian father . She was raised by her mother 's cousin and his wife in Ely , Cardiff . Ayola 's heritage means she is Yoruba by descent , although she does not speak the language . Ayola studied at Windsor Clive Primary and Glan Ely High School , and was a member of the Orbit Youth Theatre , South Glamorgan Youth Theatre , South Glamorgan Youth Choir and the National Youth Theatre of Wales . She left high school before sitting her A Levels in order to pursue her ambition of becoming an actress . She explains : " I 've always wanted to act . I decided at 16 I wanted to make my living acting , but even if I couldn 't , I ’ d be in an amateur theatre company . " She then went on to attend the Royal Welsh College of Music and Drama , studying for a three @-@ year acting diploma . Her first acting role was for the Welsh Eisteddfod when still at primary school , playing a lady @-@ in @-@ waiting at the court of King Arthur . Ayola has stated that it was Barbra Streisand 's performance in Hello , Dolly ! that inspired her to act as a child , though credits her adoptive mother with encouraging her to act professionally . Ayola 's first job was selling jeans on Bessemer Road Market in Cardiff . She worked as a chambermaid whilst attending drama school , and , six weeks prior to graduation , was offered a job with the ' Made in Wales ' theatre company which enabled her to obtain her union card .

= = Career = =

Ayola began her career in the theatre , performing in a number of Shakespearean plays including Twelfth Night , A Midsummer Night 's Dream , The Tempest , The Merchant of Venice and Macbeth . She states of this : " Shakespeare keeps coming my way . I love the fact that I get to play people who are much more articulate than I 'll ever be " . Ayola has performed in Twelfth Night in the lead roles of both Olivia and Viola . She explains : " The role of Viola didn 't sit that well with me for some reason but Olivia makes more sense . " She has also appeared in modern performances , assuming the title role of Dido , Queen of Carthage at the Globe Theatre in London in 2003 , which she described as " a dream of a part " . She has deemed her dream role to be that of Isabella in Measure for Measure , as she once lost out on the part and would like to prove herself capable of playing it .

Ayola 's first prolific television role was in the ITV drama Soldier Soldier , in which she starred throughout its third series in 1993 as soldier 's wife Bernie Roberts . Ayola credits her chemistry with co @-@ star Akim Mogaji , who played her on @-@ screen husband Luke Roberts , for winning her her audition . She went on to appear in Gone With the Wind sequel Scarlett , and star in Welsh soap opera Tiger Bay . She has spoken critically of the way the BBC treated the soap , moving it around the schedules and declining to commission a second series . She acted alongside Pauline Quirke in both Maisie Raine and Being April , deeming Quirke to be a " fantastic " actress , and one she would work alongside again " like a shot " . In 1996 , Ayola appeared at the National Theatre in Helen Edmundson 's adaptation of Leo Tolstoy 's War and Peace . In 2001 , she became a presenter of the BBC Wales arts programme Double Yellow , alongside poet Owen Sheers and performance artist Mark Rees . She posed nude but for a pair of yellow rubber gloves to promote the show 's launch , and was highly critical of the BBC when the show was cancelled midway through its second series . She has since concluded that " the kind of audience they would like to bring in with shows like Double Yellow aren 't really into watching TV " , but at the time was outspoken against the show 's cancellation , stating :

Ayola 's other notable television appearances include the BBC psychological thriller Green @-@ Eyed Monster ( 2001 ) , soap opera EastEnders ( 2001 ) , Waking the Dead ( 2001 ) , London 's Burning ( 2001 ) , Offenders ( 2002 ) , Murder in Mind ( 2003 ) , The Canterbury Tales ( 2003 ) and Sea of Souls ( 2004 ) . In 2008 , she starred in the Doctor Who episode " Midnight " , playing an intergalactic Hostess alongside David Tennant 's Tenth Doctor . In 2009 , Ayola starred in the CBBC musical comedy My Almost Famous Family . She stated : " The script made me laugh out loud when I read it . [ ... ] I also like the fact that there were a lot of politically @-@ correct boxes being ticked , but the writers and producer haven 't been restrained by that . " So , instead of bowing to this altar , they 've said , ' Okay , we have this family that 's half @-@ black , half @-@ white , half @-@ American , half @-@ British . We have a mix of boys and girls , one character who 's mixed @-@ raced and deaf – but we 're not going to be restrained by any of that . We 're not going to tiptoe around Martha 's disability or anything . ' I liked that . It wasn 't some sort of reverential hands @-@ off approach to what we 're presenting . " She has also been cast in the film Dredd .

= = = Holby City = = =

Ayola signed a three @-@ year contract to play Kyla , and described herself as " very similar " to her character , speaking positively about her working relationship with co @-@ stars Jaye Jacobs and Sharon D. Clarke , as well as the " dream " storylines her character was given . She said of the show :

" I really love Holby and I 'm surprised how much . What thrills me about Holby is that you get back what you put in . The powers that be are only as interested in you as they think you are in the job . For me it 's about more than turning up and saying the lines . It 's about understanding it and trying to make it better . That 's actually a lot of fun . What 's great is nobody says , ' Just shut up . ' They want you to work at it . [ ... ] I surprise myself sometimes because after two and a half years sometimes I see friends on the side of a poster and I think , ' do I want to do something else ? ' but I really like this job , I never get that awful ‘ dread ’ feeling when you really don ’ t want to go into work . "

= = = Race and charity work = = =

Throughout her career , Ayola has been outspoken on the subject of racial discrimination in the entertainment industry . Describing her motivation , she states : " I am not an overtly political person . I just want fairness " . Ayola believes that black actors receive less recognition than their white counterparts , explaining ; " If you get a show with six stars and one is black you are more likely to see interviews with the five white actors . [ ... ] They are not being sold as a reason to watch . " She believes that her career would have taken her in a different direction were she not of ethnic origin , stating : " I could not have played any of the roles I have played on TV if I was white [ ... ] I am very aware of where the glass ceiling is and it 's still very low and expectations are still very low " . She has noted having casting directors accept the notion of characters being both black and Welsh to be a particular problem , explaining that : " I get offered a lot of very different roles , but they 're never Welsh . [ ... ] The one time I was asked to play a Welsh character on screen was in Tiger Bay for BBC Wales , but I know if that series had been called Radyr Park or Cyncoed Close I wouldn 't have been in it " . In 2001 , Ayola founded a production company and directed a short film entitled Persephone 's Playground . She presented the film at the Cannes film festival , using it as part of her campaign for increased black representation in theatre , films and television . The project , however , was largely unsuccessful , with Ayola stating : " it just made me decide that if there 's anything I don 't want to do , it 's produce films , because I 'm rubbish at it . I was so bad with the budget that I just said yes to everything and then had to worry about how to pay for things at the end . " In 2008 , Ayola offered her support to the Action for Southern Africa campaign Dignity ! Period , aiming to provide affordable sanitary protection to Zimbabwean women .

= = = Awards = = =

Ayola was nominated and shortlisted for the ' Female Performance in TV ' award in the 2006 Screen Nation Awards , for her role as Kyla Tyson in Holby City . She received Honourable Mention for the same role the following year , and was shortlisted again in 2008 . In 2005 , WalesOnline voted Ayola the 29th sexiest woman in Wales , saying of her : " One of our favourite thesps , she 's black , beautiful and the term " yummy mummy " should have been made for her . " She placed 40th in 2008 , with the Western Mail noting : " the last 15 years have only seen Rakie become more beautiful and more successful " . Ayola placed 17th in the awards in 2009 .

= = Personal life = =

Ayola describes herself as " optimistic , cynical , lazy , naive [ and ] honest " . She spends her free time " watching television , the theatre , cinema , concerts , indoor wall climbing [ and ] keeping fit [ with ] yoga [ and ] aerobics " . She has a collection of Troll dolls which she keeps under her bath . Ayola has an interest in travel , and has visited Peru and Kenya among other destinations . She has expressed a desire to visit Brazil and Argentina , and has " a romantic notion of travelling around Europe in a camper van " . Ayola often speaks of her pride in her Welsh upbringing , describing herself as " an Ely girl through and through " . She was made a Fellow of the Royal Welsh College of Music and Drama in 2003 .

During a 1998 production of Hamlet , Ayola met her future husband , fellow actor Adam Smethurst – son of Love Thy Neighbour star Jack Smethurst . They met again two years later , during a production of Twelfth Night , and went on to become a couple . The pair married in May 2004 , and Ayola gave birth to their first daughter in July that year . Their second daughter was born in January 2009 .

= = Filmography = =

Ayola has undertaken the following roles from her screen and televisual debut in 1993 , to the present day .

= = = Film roles = = =

= = = Television roles = = =