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There are so many amazing buildings in Seoul to see, mostly historical palaces, but there's something new and very impressive to see, Dongdaemun Design Plaza (DDP) it is rather futuristic. The DDP is divided into a Design Hall, Art Hall, and Museum Hall, the whole complex is free to the public to visit, we walked through one of the buildings, but got more joy out of walking around outside. The complex was built on the former sight of Dongdaemun Stadium, built by the Japanese in the 1920s during the Japanese occupation. During the process of redevelopment of the sight, relics were found which are now displayed on a large surface under the canopy of the curved roofline. There are many other interesting things to see, do and eat in the area, it's a great part of Seoul to explore.

It’s definitely worth seeing and walking around the exterior of this building but it wasn’t worth paying 10,000 Won to visit the museum inside. There wasn’t much in the museum and it featured some drawings, paintings, and hanboks. There was a gift shop in the museum.

What a fantastic idea. So much creativity to see and on the day we went, there was an African food market. Typical Seoul to always be thought provoking and creative. Great coffee shop inside if you need to shelter from the heat (or cold) too.

Visited the Van Cleef & Arpels exhibit. Worth the visit ! Very nice outdoor fashion show also. Nice music !

This is the place where Seoul Fashion Week is conducted and it sits near the famous Dongdaemun Shopping Area. The building is contemporarily artsy and most people come here to take pictures on the photogenic spots.

The only cool thing about this place is the design of the plaza and the rose led garden so go at night to see it lit up. Shopping is the same as everywhere else. I like Namdaemun market more than Gwangjang market because the street food is better. I'm not a big souvenir shopper so once you see 1 market, they're pretty much the same except for the food variety. If you're tight on time, you can stay in this area and skip Myeongdong and Namdaemun. They're pretty much the same but this area is cleaner and more modern. If street food is more important to you and you're shopping for eyeglasses, Myeongdong and Namdaemun have more street food variety and eyeglasses selections.

The design of the complex is great, but that is all about it. Many empty stores and spaces. Better to be seen than visited.

No doubt DDP is one of the most interesting sites to see in Seoul. Designed by famed Iranian architect Zaha Hadid, DDP is a fascinating contradiction to the squarish city that is Seoul. To really appreciate the marvel, visitors need to spend at least half a day walking and discover all its nooks and crannies.

As great it is to walk around, you should really go in and check their design stores with some tasty coffee

The name of the place speak for it. It's a very decent plaza to hangout for awhile, all specially created gifts, toys, travel item etc. One of the booth attract me it's the 3D printing, you take pictures surrounded by lotsa camera from 4 direction and the owner can print your photo into 3D form. But a little costly for me. 25CM size cost you 550,000 won.

Nice building and design. Walking distance to dongdaemun shopping district. There is a museum too. Visit if you enjoy design and arts.

Happy I've seen it, architecture alone is breathtaking. But nothing else. It's just a fancy mall. Come if you want to drop your kids to a playground, come for food trucks and coffee shops, come for cheap memorabilia shopping. You won't find here anything you may not find elsewhere in Seoul's markets. Set your expectations straight, you'll have a great time. Come for design, art, modernism, you'll leave craving for more.

Beautiful building designed by Zaha Hadid. Even though nothing of interest went on inside or around the building for me, it is worth an hour just to look around the building.

I was amazed by this building, seeing all the curves. I am an engineer so i appreciate from its exterior alone. I wonder how they have drawn this. There were nice buildings also within the vicinity so i guess visiting this place is worth it from the shopping plazas around here. There is alao an ancient Seoul city wall under and a LED rose garden which is better seen at night.

Stunning architecture and well worth a look particularly in the evening. For those interested in reasonably priced Korean fashion, its proximity to the Nandaemun fashion malls is an extra plus

Easily accessible by Dongdaemun History and Culture Metro station. Big and beautiful building, rather unique and artistic design. A great place to walk and take a stroll at in the evening if you are coming to Dongdaemun, lots of shopping and eateries opposite it.

The design of the building is fabulous! At night it looks amazing. It shows Seoul´s modernity. I recommend to visit it.

This place is a must to see, The architectuur can you campare with the modern part of Valencia, or the Gugenheim building in Bilbao.In the building you will be surprises buy the rolling lines of the wall’s.

This is a very artsy place where designers or architects would love it. Even so, do come and take a quick visit before heading over to Dongdaemun for your shopping. There are many exhibits which are quite interesting to see and you can chill at the rooftop grass field.

I only spent a while here because of time restriction, but if you wait until evening, the food truck will be open for business, and the surrounding will be lit. Inside, there are lots of exhibits and art market. On the top floor, they have a beautiful roof top garden and some restaurants. Definitely an artsy place I would recommend if you love art and design!

A very artistic and modern plaza where local youngsters love to hang around. There are special labs for art students, seminar rooms, auditorium and a library. On certain days, there performance for budding young people to show cast their talents (singing, dancing) as well as flea markets selling their handicrafts from jewelries to caricature. It is situated right opposite the Dongdaemun shopping district. If you happen to be in the area, do take a stroll in the plaza to have the feel of arts.

The place itself it’s amazing and the expositions inside are changing constantly and very interesting. We were there for the Fashion week and the location fitting amazingly with the event. One of my favorite places of the area. The surroundings have a lot of cool places to visit too

On first sight this Massive amazing architectural structure looks like a huge space ship. It is designed to host various events domestic and international, launches, fashion shows,,conventions,different performances .Museum is remarkable.Nice shops selling lots of local Korean items , souvenirs ,stationary etcWe had nice steaming hot coffee in one of the many cafes One must visit plaza in day time and evening as it is different . In the evening it has lighting going on and off making different patterns which was a sight to see On first sight It gave an illusion as if some offices were there which were lit. It is surrounded by an open area where people can chill. Some people were skating also This futuristic structure is right opposite the shopping area which is a fashion hub I was impressed and suggest a sure visit

It is a nice building, surrounded by malls and restaurants. Good for photo taking but the place itself has nothing much. Perhaps spend an hour or less there, take some photos and move to the shopping malls nearby or find a nice cafe to relax. There is a tour bus station (hop-on, hop-off) nearby, and a metro station right beside.

At first glance, the DDP looks like a set from a sci-fi movie (more like a giant space ship). The building has a very modern and futuristic design so it makes a very nice background for photos. Don't forget to go to the back for the LED roses which light up at night. There are not too many shops inside the building, though. But there are a lot of stores surrounding the DDP where you can do your shopping. Worth the visit.

The only nice thing I saw around this place is the colorful piano. The white roses looks dirty already and even their lights are getting dimmer. Hope they clean or fix them tho. They look better when brighter. You can spend a hour or two here and that's it unless there's an event or something.

In awe of the architectural structure. it's designed by Late Starchitect Zaha Hadid. It's a must visit, mostly for the architecture. Their Archive cafe is also very nice, with really good breads and hot chocolate.

Interesting art pieces around the plaza. Inside is a museum with special exhibits at times. Right outside is the Seoul City Tour double decker bus which you can buy a ticket for to enjoy sites around the area.

This area is bustling and so lively at night. It is more of a wholesale market where people from all around the globe sell their stuff. The place has a array of shopping malls from luxury brands to locals ones selling souveniers. This is the place to buy local souveniers which are cute and cheap. I have attached the Business card of two such sellers from whom we bought cute Koreans nail clippers, magnets, ceramic items, mirrors and so on. There is also a Zara outlet in one of the mall which sells clothes at very good prices. If you are lucky you can find amazing clothes from Massimo Dutti at never imaginable prices at the same Zara outlet. DDP is a must visit.

This is exotic and nice building, for sure. Made several shots of it. But inside... I was expecting something unusual inside as well, however there's only food and shops. Sometimes exhibitions.

In this plaza there is a exhibition hall, and fortunately I went there when Pixar had a big event on their 30th anniversary. I had a great time with my kids, watched all the history of Pixar and got more knowledge of how did they made animation movies such like Toy Story, UP, etc

Impressive place in terms of design but lacks an information counter or signages in English. Good to walk around if you have no agenda.

This amazing building has to be seen to be appreciated. Go to the top floor and out to see the green roof, walk up and down the stairs, explore the inside. There are many small shops selling design goods and souveniers, and cafes as well.

Their operating hour is Tuesday-Sunday from 10AM to 7PM with extended hours of up to 9PM during Wednesdays and Fridays. This landmark is very accessible since it is connected to Seoul Subway through “Dongdaemun History & Culture Park Station”. There are also a lot of shopping malls and duty free shops around the area, including stalls that appeared to turn into a street market at night.

A beautifully constructed building, great place to go at night & take pictures. Coffee shops inside.

I took lots of pictures here. It is so futuristic feel...huge and wide buildings. If you love stationery, there is a Monami concept stall where sells nice quality pens which i feel is a good souvenirs to friends or relatives. Not to mention it is a Korean brand.

A must see in Seoul, especially at night. Very impressive architecture by late Zaha Hadid, she was an Iraqi-British architect. Looks like an U.F.O. has landed. Has a lot of interesting design shops inside

It's an amazing center of design and market. The architecture looks like a spacecraft and inside you find many shops and restaurants. Don't miss it!

We walked through a big modern coffee shop gate A3 inside the DDP and out into the led rose light garden which was outdoor .During night time it was brilliant the glowing rose flower lights shine bright and lovely filled the gardens in DDP .

Showcases modern architecture of curves and modern materials. There are art shops inside that features unique designs. There is a pay museum at upper level. You can also relax at garden/open areass around the building. Right across the streets are several shopping malls some at duty free prices.

There's a rose lampions (?) near the gate and people definetly came here to take a picture with that. it was so beautiful tho. Inside the Plaza we can buy souvenirs, the place was so huuugee and incredible. there's also a lot of restaurants and stores nearby.

I enjoyed seeing and being there, it was something unusual but interesting and modern, there were many traditional restaurants nearby.

Modern space. Good shops and restaurants inside. I tried Aori ramen! They have cubicles for the introverts! I just didn't have much fun because, there are a couple of couples on my left and right who wouldn't stop chatting. The division didn't stop them. But the food was delicious. I will be back this springtime! Yay!

Very modern and impressively designed and on a subway station and near the Dongdaemun fashion towers and department stores. Modern crafts to buy. A welcome addition to the tourist trail in central Seoul

The out side is in aluminium panels. The interior has wood staircases with a very interestin design. Is different exhibitions. Souvenir shop,rest area. Subway lines 2, 4 or 5 can get ypu there.

Chanced upon this place while visiting a local market. Very impressive structure that is worth a visit in its own right

A must see when in Seoul. For photographers of all levels, this massive and unique design looks spectacular at night. During the day, it is a wonderful place to find younger locals who are always willing to practice their English with you....and of course a selfie or two!

There are many little shops in this Plaza, but the most interesting is the building itself. Inside and out is it a marvel.

I was there in the night. Not really sure what to see except the fake roses field. The roses are so beautiful in the dark!

The place looks surreal but I enjoyed visiting it especially since we went there at night. The building is a sight to see definitely but nothing much to do there. There is some shopping inside but the malls across the street from the DDP are more interesting. We looked for the touted thousand lighted roses but they were a dud. They looked like their lights were on their last blink, and they were not worth braving the very cold temp for. One visit is enough for me.

Shop till you drop or take a walk with art it its futuristic form. Even when it is closed it will still make you awe with their thousands and thousands LED ROSES at the back and the night spot lights emphasize the sexy contour of the building!

This is a cool spot in downtown Seoul. I enjoyed walking around and through the rather large plaza and building designed by a probably pretentious architect with an idea of modernism. Still, there are plenty of shopping options and overpriced cafes :)

Soooooo boring. Don't know. Some people like the building but inside nothing interesting. Only few expencive shops. Was glad to see a good shopping center nearby, so it made the way there not so useless :)

This huge unusual building has no corners or straight walls. Walk around it and enjoy the interesting surface of the building. You will also pass the old city wall. If you are smart you take an elevator of a the highest highrise building next to the DDP. Once you have reacherd the top floor cross the roof by foot and from the staircase of the connecting building you have a perfect view on DDP and the old City wall.

We came to see the rose led installation but since it wasn't dark yet, they weren't lit. The building is pretty cool architecturally and we enjoyed walking around the complex. There was a lot of walking space free from vehicular traffic. Also, we walked inside a couple of the buildings. Entrance is free.

If you love beautifully designed contemporary buildings, then it's worth checking out DDP. We visited while there was a fashion show and there was a lot going on, but there's also some shops and some art museums and stuff. I believe there's kpop groups performing here from time to time, as part of 1thek's Run To You project, so you might even be lucky to catch a performance!

Nice disigned structure and cultural space. there is 2 times of fashion week a year. nearby Dongdaemoon market.easy to access with metro

A great place to see modern buildings with unique designs. There are shopping malls & art museums to visit. Very nice view and a picture perfect place if you are in Seoul. Not to miss this place! You can also catch the Seoul Bus Tour here.

Although there are still some minor works going on in the interior and exterior, this is an extremely avantgardistic and impressive project - at the site of a former stadium. Don’t miss the self-guided audio tour (4000 Won) with good background information on 16 stops outside and inside the complex. Also some design oriented shopping opportunities on site.

This is an astounding building, inside and out, totally dedicated to cutting edge design in its many forms. Different studios, office space, conference areas, some shops and ..... We went on Monday. Most of the shops are closed then. But we loved seeing the building from the inside and exploring the area around it. If contemporary design does not interest you, just drive by!

This is a great piece of art by a world famous architect who had left us with many of her designs in other parts of the world. Also the Seoul government committed a big piece of land in the city for such project. (clap, clap, clap)Inside the building is many shops for design items that I have not all visited. Will plan to go again the next day.

Newest landmark connected to the subway and history and culture park station. There are some building artitechure statues. There is a park way. Near by are shopping malls, street market and seoul city wall and museum

Dongdaemoon Design Plaza is very famous for its unique design + interesting displays. This monument is located very close to variety of shopping areas, including Dongdaemoon Market and Doota (Shopping Tower).

Nice place to visit. The architecture of the building is unique and interesting. Also a lot of stalls selling artsy and unique things from bags to cellphone accessories. Lots of places to seat outside as well.

Dongdaemun Design Plaza (DDP) is the newest and most iconic landmark of the Korean design industry. Located at the center of the Dongdaemun area, the DDP will serve as a key venue for design-related shows and conferences, exhibitions, and other events and gatherings. Designed by world renowned architect, Zaha Hadid, DDP is the world’s largest atypical architecture. The DDP is comprised of five halls: Art Hall, Museum, Design Lab, Design Market, and Dongdaemun History and Culture Park. The Art Hall is the primary launch pad for the Korean creative industry. The hall is a key venue for conventions, trade shows, exhibitions, fashion shows, concerts and performances. The Museum Hall brings together Korean design and global trends. The Museum Hall is comprised of five sections: Design Playground, Design Dulle-gil(trail), Design Museum, Design Exhibition Hall, and the Design Rest Area. The Design Lab serves as an incubator for rising Korean and international creative product designers. The Design Market is a multipurpose space that combines culture, experiences and shopping. This hall is open 24 hours a day to provide added convenience to visitors of Dongdaemun Market, the town that never sleeps.

Very beautiful building, very strategic place. There are so many shopping centers around the building. The night view is amazing, there are so many shop inside the building but the price is rather high compare to other store. This place is accessible though the metro. A must see place in Seoul. If you going for a shopping, I recommend you to visit Doota just next to the building, The gift shop there are cheap.

Love the designs by zaha hadid architects so went to visit DDP in Seoul. Night view is just amazing, must see, there are some shops inside and also museums.

World famous architect designed building. A wonderful costume display when we visited, interesting retail outlets.reasonably priced clothes amongst the boutique shops.

You'll probably bypass this location. You're loss. So many free items to enjoy. There are different types of things to experience.

designed by zaha hadid. many exhibitions are open here. also there are many designed shop in DDP.

I couldn’t help but think of the Sydney Opera House and the Sagrada Familia when I walked around this structure and marvel at the what we can do today with the help of modern engineering and technology.

It is a very popular place, but it is more saying that it rally is. Has some cool places but not enough for a big place. I’ll doble think if I go there again.

As a student of architecture, and I especially liked the unique architecture of this work. It was created by Zaha Hadid, a great architect !! I really admire! Architectural exterior as well as inner space is extremely great! Inside the building is a shopping area with art shop , and an art exhibition placeBehind, have a rose garden are combined with light creating a space like heaven! 😍😍😍

I went to this exhibit, which is mainly housed at the DDP and was wowed. First, the architecture of the building itself is really very unique, with its undulating curves and color. Very futuristic and stylish. Then the main attraction was the exhibit, which was incredible. It was very obvious that a lot of work went into perfecting it and I really appreciated it. It was so full of information, that one visit would not be enough to soak in all the knowledge. We had a tour guide and that worked out really well because she saved us from having to read and glean all the information ourselves. She highlighted everything for us and answered all our questions. Even that took some time. The tour may be enough for some people, but those who really want to delve into the exhibit can return and use the tour guide as a roadmap for tackling everything. The other part of the exhibit was located in Donuimun Museum Village and we went there as well. They really complemented each other very well. Well worth a day trip and a return visit, time allowing.

Other than the brilliant architectural design of the premises, there is nothing inside. No exhibition and just some stores only.

one of the must-see places in Asia I'd say. It is very futuristic, zaha hadid made an incredible design. The shops downstairs offer designer gadgets, clothing, home accessories, toys, etc. It is an incredible place, and the coffee shop is nice, I suggest getting a mango beverage.

This is a wonderful, modern complex that is stunning to view just from the outside. Inside are many galleries and exhibitions and the interior design is equally as impressive as the exterior. Some of the exhibits do charge, but the complex as a whole is free.

As a fashion shopping area for young people, I would recommend it as a place for tourists. that there is no design for older women. if there is in the sightseeing and trendy designs everyday.

The Design centre has several exhibition floors where you can find both local and overseas designers with their innovative art products. Some are of artistic value while others are product of daily use. Some special exhibitions are free of charge on Eednesday. The souvenir shop on ground floor features a lot of innovative gadgets. Worth a half day visit.

Even if you aren't interested in the exhibition inside, visit at night and walk around the complex. The lighting reveals how magical this architecture is. It will surely steal a lot of photo taking moments.When you visit inside during the daytime, you will even more amazed how marvellous this architecture is. You will be like strolling along exhibits on the walkway rather than in exhibition rooms. Without knowing, you will already be on the top floor or bottom floor. There are lifts inside but if your physique allows, try walking.

The building here so artsy and futuristic. Be prepared to amazed since its not something u always get to see and there are also garden of led roses that shines in night. Best to visit day and night

The plaza is big and the design is unique. It has shops and eateries and a nice place to hang around. It is also near to the night market. A very lively place indeed.

I guess check it out if you're in the Dongdaemun area for shopping? Nothing to do here besides get overpriced coffee and take photos.

I really love this place! The building is huge, the complex is interesting, i like the minimalistic inside and the design.The hole plaza is nice. I was there for the Biennale of architecture n urbanism. ( sad fact though is that there is a market area in the inside where unfortunately random shops are located)

My fav building in seoulBeautiful landscapes and architecture designs in n outWorth a visit while u r here

This is an attention grabbing building with little utility. There is little going on inside... Some shops selling modern design wares, venders, cafe.. Nothing substantial. The Dongdarmun Market bldgs are still there with its shops crammed with products.

The museum building is amazing (5 stars) and worth seeing by itself which is almost the case. Is the museum a work-in-progress or has funding been reduced? There was a room full of chair showing design changes since 1932, an innovative play area for small children and that's about it. They were working on a stingy display about fall/autumn in Seoul with what looked like shredded paper and coloured paper leaves. I payed to see an exhibition on a Korean writing system party out of embarrassment for the museum and a desire not not leave the building.

While the building on the outside was pretty cool, there was little happening with the actually space. There was no reason to even go inside it - a quick walk around on the outside is all it's worth.

it's an architectural master piece in my eyes. Never seen something like this anywhere. I love the night market and truck food. LED rose lights at night makes it charming enough. Head to 'Dongdaemun history and cultural park' station for direct access. 'Dongdaemun' station is next station and you might need to walk back to reach there. Outside of DDP there are lots of shop and the famous Migilore and Doosan shops.Eat n shop

The Dongdaemun design plaza is a beautiful structure. You can find here a few big fashion musea with a few big event halls, although I never had the luck to visit anyone of them. Everytime I visit the place (about every couple of months) there are no events.The design plaza is a good place to relax in a quiet place, away from the buzz outside in the many fashion shopping malls right beside.

You don't see this type of building in your day to day life. A moden marvel of architecture. A place where people who love archetecture can enjoy. (my kids were not interested though)

this place is very big and so many tourist. its not even a problem here. maybe because its near to shopping mall and food truck outside. we bought some souvenir at the road down there. and the street food look really tempting. yall really should try that.

What started as an attempt to see the flowery lights that we only see in kdrama's . I was surprised to find that on the Saturday night that there will be loads of food trucks lines up in the vicinity of the DDP. Boy the choices was good... looking the portion of some of the order it was also quite filling and not to forget smells soo delicious. We just had dinner , therefor was too full .. But we did share a churros , which was awesome!! Crunchy on the outside with a soft chew fluffy insides . Besides foodtrucks, there were selfmade artist selling their arts and also a blowup balloon arts that was everywhere .. a very good night out and loads of photo Opp's.!! Do checkout this is on the weekend. The night life from cheonggyecheon river to the malls opposite the DDP seems like its always busy with something during Saturday late evening to night... =)TIPS: for those who doesnt have much time to spare in korea.. these places are all within walking distance to checkout - Cheonggyecheon River end- Grill Fish street - Dongdaemun Shopping Malls -Multiple BIngsu places -multiple Train stations nearby - if you come in the morning even have a historical landmark tooforgotten the name. sorry... but the DDP is quite central easy to make it a landmark In-Case-Of-Lost among a big group.. =). ENjoy!!

Dongdaemun is a pretty interesting place, with its countless street markets and architectural design, but it's nothing really more than a few photo ops, here or there. I do visit Dongdaemun frequently, to clear the head after a heavy night out, but there really isn't anything you would write home about. If you are into photography, it is a fantastic place to practice your depth of fields and length snapping, but it's nothing compared to the palaces you have on offer a mear 3 or 4 stops away in Jonggak or City hall. I suggest visiting only if you have bags of time and you are passing Dongdaemun on the subway.

If you are into Architecture, you must visit Dongdaemun Design Plaza. I went here with great expectations and totally amazed with the building - although I am not a fans of zaha hadid style of Architecture. The building itself is breathtaking, because of its enormous size, and also because the architecture is so unusual. The building features a shapely facade made up of aluminium panels.One of a must visit place in Seoul.

We went there for the night market.We were attracted by the Kakao Friends shop, and spent some time there taking photo.The Night market opened at 6.30pm and it is outdoor. The tables are limited, but there are plenty of bench we can sit. There were music performers who showcase their talents. The food stalls were plenty. Some are so popular the queue can take a while. It's recommended for night out with family.

I am in awe of this building! It has got to be one of the coolest Zaha Hadid buildings. Definitely worth checking out at night, when the electric rose gardens are lit and the building lights up with changing lights - it makes the whole complex look like this futuristic organism. Absolutely worth seeing in person - photographs can't do something of this scale justice. Inside there are lots of galleries and exhibits. I didn't get to pop into them, but my Korean friends raved about them.

You would have a hard time finding a more splendid building. From the grassy roof to the curves that you want to touch, this is a one of a kind place. Walk about the grounds and just take it in. After that, well...there is not much. A art shop area was actually sort of a cheesy mall. A coffee space, while amazing with a huge interior barista area, was largely empty of people and soul. Other spaces just were not used, leading to the question: what is this building for? Pretty, but then what?

I love DDP. There's always something new and fresh to explore. I feel creativity coming from every angle and love wandering around looking at the buildings and sculptures. I love that there's a continuous change of exhibits and love the vibe of the whole area.

happen to drop by... it is via Dongdaemun History & Culture Park subway line, which i cannot remember now. but it is nice to just wander around this area and visit the shops in the plaza..there is also a tourist centre downstairs where u can sign up for tours, etc. or simply take a brochure or two..